![]() ![]() ![]() I've tried using GWD but couldn't get the hang of it. The movieclips are all placed at x:0 y:0 and the sprite and mask are repositioned to match the JPG layout images on guide layers. It's routine to me now and my trick is to have all movieclips each with the sprite contained with a rectangular mask. The challenge here is to massage the javscript information into variables that I can paste into my HTML5 Javascript file. I use Flash's Actionscript to HTML5 Canvas which produces a javascript file with all my coordinate information contained. Of course getting the xy coordinates of my movieclips which contain a rectangular mask and a sprite sheet. IN this way I am repurposing my actionscript as javascript. I use Flash / Actionscript with TweenLite AS to develop my animation and then move my actionscript into a javascript file and use TweenLite JS. Assembling the images on stage to marry up to with jpgs as comps in guide layers allows me to see match the layout. Animation and design still matter.Ĭurrently I use Flash as my layout program importing a single sprite sheet which will be used for the HTML5 banner. We've also found that some publishers of a rich HTML5 unit doesn't resemble anything we would historically call rich-no animation, no story telling, just a chunk of HTML with some copy, links out to PDFs, a video tag, etc. Or allowing 3rd-partly libs that count as K-weight sometimes, but not in other cases, etc. Others impose weird restrictions like limiting the banner to 10 files. Many try to apply old Flash banner specs to HTML5, doesn't work. Ad networks and publishers are all over the place as far as specs. Outdated publisher specs is the most immediate issue. Doing HTML5 is the not same, the creative possibilities aren't quite as good, and the K-weights routinely come in at 2-3 times larger than Flash, nevermind introducing cross-browser/cross-platform issues. Everyone has engrained rules-of-thumb and ideas about banner production based on doing them in a pretty stable environment with Flash over the past 15 years. Some months ago, Adobe has released Wallaby – an experimental tool for transforming the source Flash files (FLA) in HTML5, and on their own version of such a tool, Google is also working on similar project.Old assumptions around Flash banners.this happens at all ends: account people, creatives, project managers, ad networks, ad publishers. In future, if a sufficiently advanced and working tool Swiffy was placed in Google Chrome, this could allow browsing of Flash animation without Adobe plugin. ![]() Unfortunately, there is one big problem with HTML5, because ~50% of the world’s internet users aren’t using HTML5-compatible/modern browsers. ![]() However, don’t expect too soon that Swiffy will convert all complex and extensive Flash applications (like games) into working HTML5 code.Īdobe and Google surely knows they have no choice but to gradually replace SWF output with HTML5 (Javascript/Canvas), also because of Apple’s policy and advertisement banners (ads = means money). The converted file is sometimes almost close in size to the original file, so it’s nice information. Swiffy currently supports a subset of SWF 8 and ActionScript 2.0. Google has posted a small gallery showing four examples of Flash content converted to HTML5. Of course, it’s still an experimental version, so it won’t convert all Flash content, but it already works well on ads and simple animations, allowing you to reuse Flash content on devices without a Flash player, such as iPhones and iPads. Every one can upload a Flash SWF file, and Swiffy will produce an HTML5 version which will run in modern browsers such as FF5, Chrome and Safari. Google announced the launch first version of Google Swiffy ( ), tool for developers for converting Flash content to HTML5. ![]()
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